GOOGLE工具衡量“转化”

步骤一：添加google跟踪代码

<!-- Global site tag (gtag.js) - Google Ads: xxxxxxxxx -->
<script async src="https://www.googletagmanager.com/gtag/js?id=AW-xxxxxxxxx"></script>
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag('js', new Date());

  gtag('config', 'AW-xxxxxxxxx');
</script>

步骤二：添加事件代码

<!-- Event snippet for conversion name
In your html page, add the snippet and call gtag_report_conversion when someone clicks on the chosen link or button. -->
<script>
function gtag_report_conversion(url) {
  var callback = function () {
    if (typeof(url) != 'undefined') {
      window.location = url;
    }
  };
  gtag('event', 'conversion', {
      'send_to': 'AW-xxxxxxxxx/XXXXXXXXXXXXXXXX',
      'value': 10.0,
      'currency': 'TWD',
      'event_callback': callback
  });
  return false;
}
</script>

步骤三：添加Click属性

<a onclick="return gtag_report_conversion('http://example.com/your-link');"
href="http://example.com/your-link">Download now!</a>

另一种方法1

<!-- Event snippet for conversion name -->
In your html page, add the snippet and call gtag_report_conversion when someone clicks on the chosen link or button. -->
<script>
function gtag_report_conversion(url) {
  var callback = function () {
    if (typeof(url) != 'undefined') {
      window.location = url;
    }
  };
  gtag('event', 'conversion', {
      'send_to': 'AW-xxxxxxxxx/XXXXXXXXXXXXXXXX',
      'value': 10.0,
      'currency': 'TWD',
      'event_callback': callback
  });
  return false;
}
</script>

<script type="text/javascript">
jQuery(document).ready(function($){
	$('.google_ads_link').on('click', function(e){
		gtag_report_conversion($(this).attr('href'));
	})
});
</script>

另一种方法2

<script>
    function gtag_report_conversion(url){
        var callback = function () {
            if (typeof(url) != 'undefined') {
                window.location = url;
            }
        };
        gtag('event', 'conversion', {
                'send_to': 'AW-.....',
                'event_callback': callback
        });
        return false;
    }

    document.getElementById("your-form-id").onsubmit = function(){
        gtag_report_conversion();
    };
</script>